Buy this course

Before you can buy this course, you need to Login.

You can create an account if you do not have one yet.

How to Build Media Relationships

This course is open for enrollment.

This price of this course is $50.00

It's hard to get your news covered today in a world where press releases are a dime a dozen. How can you stand out? How can you be heard above the din? This course teaches you how to build relationships with journalists and bloggers who will come to rely on you to provide your expert knowledge on a topic.

You will learn:

  • How to properly introduce yourself and your company to journalists
  • The best way to reach media contacts
  • The importance of bloggers in spreading the word about your company

Get started now!

Chapter 1: The Role Journalists & Bloggers Play in Your PR
Why Media Matters
Benefits of Media Coverage
Relationships Matter
Chapter 2: How to Create Relationships
Do Your Homework
Spend Time on Google
Get Involved
Chapter 3: What NOT to Do
Bad Pitch Protocol
Resting on Your Laurels
Chapter 4: Resources
Perfecting Your Press Release & Pitch
More Marketing Resources